How to find time for non-billable work

How long should you spend on tasks you can’t charge for?

Every day is created equal when you work in-house. Over the course of a month, if you have a few off days, or if you don’t always manage to tick everything off your to-do list, it doesn’t matter – the same amount of money will still appear in your bank account.

When you’re freelance, each day is another opportunity to make (or not make) money. If you don…