How much do writers actually make on Substack?

Help out with the Substack Income Transparency Project

Hey A-Mailers!

This isn’t my usual kind of post.

Well, it is in the sense that it’s about work, money and power. But I don’t have a story about that for you today.

Instead, I’m a-mailing you to ask for your help with a pay transparency project I’ve just launched.

The Substack Income Transparency Project aims to get a clearer picture of how much writers actually make from their newsletters on Substack.

I know that not all of you who read this newsletter have one of your own, but I do know that most – if not all – of you care about the health of the creative industries.

And that’s what this project is really about – sharing earnings so we can be transparent about the realities for writers, authors, podcasters, illustrators and all other creatives who earn money through an internet platform.

This project started with a simple question. Am I the only one struggling to make an income on Substack?

I really hope not, but I suspect so.

🙏 So my ask for you today is: if you write a newsletter on Substack and make money from it, please fill out this form.

Thank you!

Anna